On March 5th, RelayRides, the world’s first consumer-to-consumer car sharing service, announced a major expansion that separated the company from its competitors, making it the most widely available service on the US market.
RelayRides, which recently was named by Fast Company as one of the most innovative companies, is the pioneering car sharing company that lets owners earn an average of $250 per month by loaning their normally unused car to neighbors. Borrowers gain access to a vehicle, right in their own neighborhood, for as little as $5 per hour. According to research firm Gartner, 10 percent of the U.S. urban population will use shared cars instead of personally owned vehicles. And, for every car currently enrolled in a car sharing program, 14 are removed from the road making it an environmentally friendly alternative.
To amplify the announcement, the Consort team not only reached out to print and online media, but we also contacted both local and national broadcasters across America, resulting in unprecedented coverage. Above is a snapshot of TV segments, spanning The Today Show to local affiliates from Chicago to Philadelphia and beyond.
Congratulations to Shelby Clark, founder of RelayRides, and the team for bringing car sharing to the masses.