It was an evening of sweet celebration at the Bluxome Street Winery in San Francisco last week, when Riccardo Zacconi, CEO and co-founder of King.com took the stage to welcome attendees and announce the newest mobile game to hit the iOS platform: Candy Crush Saga. Over one hundred people gathered to hear the news from the industry and press, while also enjoying sumptuous nibbles prepared by Master Chefs from the International Culinary Center (also a Consort Partners client). Joining Riccardo on stage were Sean Ryan, Facebook’s Head of Global Games, as well as the effervescent Tommy Palm, Mobile Guru from King.com.
In addition to Candy Crush Saga on mobile, King.com also announced the release of their newest Facebook game, Pet Rescue Saga.
Following the party, Consorters were relieved to be able to sleep nights again after stressing out over all the details of the party, from the attendees, to the A/V, to the music to the ambiance But it was all worth it and turned out great (big thanks to the staff at the International Culinary Center for their incredible catering and molecular mixology!).
Congratulations to King.com – we love their games, their people and their energy!
More photos can be found on Facebook here:
If you’re in Seattle today, pop over to Benaroya Hall and check out Casual Connect, a conference all about casual games. Today at 2pm, King.com‘s CEO and co-founder, Riccardo Zacconi, will deliver a keynote address on “Building Multi-Platform Games.”
Here’s the premise of his keynote: In 2011, there were more than 500,000 smartphones sold worldwide, and 70M tablets sold, a +260% jump from 2010. As price-points lower for devices, content becomes richer, and payment systems more integrated, a wider, more addressable audience emerges. This is particularly the case for games, the most popular mobile app category. And over 50 percent of smartphone app users are connected to Facebook on their mobiles, a neon sign for social games companies to see the potential for multi-platform development.
Last month, King.com made a lot of headlines all around the world for their explosive growth, strategic hires, games launches, and thought-leadership from both the company as a whole, as well as from CEO and co-founder, Riccardo Zacconi. Here’s just a snapshot of some of the coverage that was generated around King.com in May 2012. All hail to the King (dot com)!