August 2010

For the third year now, has featured a live focus group on stage at the Casual Connect conference in Seattle. This year, Managing Director, Owais Farooqui invited a group of avid mom gamers to discuss why they play, what motivates them, and what they’re looking for when it comes to the hot space of social games. Check out the presentation here.

Posted via email from Kathy’s posterous

Image by Theresa Thompson via Flickr

One of my fave peeps is Owais Farooqui, North America Managing Director of  He’s smart, nice and belly-achingly funny (no joke – he even appeared at the famous Laugh Factory in LA).

Owais is hoping to lead a panel at SXSW 2011, but he needs your vote in order to make it happen.

The panel he’s proposed will explore how TV networks are keeping fans engaged between episodes and seasons with quality online games that extend the show’s brand and interactivity – taking TV entertainment to the next level.

Panelists are voted in by popular demand so we’re really hoping you might take 1 minute and 43 seconds to complete these 2 steps:

Step 1 – create a SXSW account by clicking here:

Step 2 – vote for the ‘TV Networks Extending Interactivity for Fans’ panel by clicking here:

Voting ends on Friday, August 27, thus if you could help us out between now and then, we’d be forever in your debt (well, okay, maybe not forever, but at least for 1 minute and 43 seconds).

Owais is a great speaker and won’t let you down.  Please vote for him as Your Next American Idol (oops, wrong show).